Commercial Xcellence

The Why and the Xperience

Having worked with thousands of Start-ups through different kinds of collaborations, communities, network channels and partnerships (and having made the same mistake plenty of times ourselves), we’ve discovered that most start-ups prioritize “coming up with a great idea” over identifying a market opportunity.

When your approach to entrepreneurship is an idea-first approach, you focus your energy on building the technology/tool/service that represents your idea so you can prove it “works.”

In contrast, successful companies tend to be market-driven. While other entrepreneurs are busy trying to turn their ideas into products, market-driven companies focus on learning what the market wants before building that thing — whatever it is — specifically so they can sell it.

We love that your focus is on building fantastic products!
At CopenX we have a commercial mindset and love the detail, preparation and strategy that comes with a good sale.

If you truly love focusing on your product development, then a partnership with CopenX can be the needed leverage
to become a “market-driven entrepreneur”